Magento software

Gr4vy launches Magento extension to equip merchants with a modern payment infrastructure

SAN MATEO, California, November 3, 2021 / PRNewswire / – Gr4vy, a cloud-native payments company, today announced the launch of its new verified extension Gr4vy Magento. Traders using Adobe Commerce, powered by Magento, can now install the extension with little to no implementation time and gain immediate access to Gr4vy’s cloud-native Payment Orchestration (POP) platform. Gr4vy’s Magento extension and platform represent a sea change in payment orchestration, making it easy for merchants to add new payment methods and vendors, and create custom payment workflows that improve customer satisfaction. customer payment experience, all from Magento.

Gr4vy’s extension comes at a time when Magento manages more 155 billion dollars in transactions each year and helps businesses create dynamic shopping experiences. The Magento platform offers basic default payment methods and the acceptance of payments through several third-party services. Merchants who want to offer new payment types and methods, such as Buy Now Pay Later and Open Banking, need to create separate integrations for each new payment type, which adds time and costs. Gr4vy’s state-of-the-art Magento extension solves this problem by allowing merchants to offer multiple payment options and vendors through a single Gr4vy Magento extension.

“We wanted to create an extension of our cloud native POP for Magento to help merchants make their payment stacks more agile and versatile,” said John lunn, CEO and founder of Gr4vy. “Our industry-leading POP is designed to help merchants easily deploy new payment methods and optimize payment acceptance while reducing security burdens, all without the need for coding. With over 250,000 merchants in with the world using Magento, the platform was the perfect place to launch a platform extension for Gr4vy. Best of all, merchants never need to leave their Magento Commerce admin panel to use it.

As with any other Magento extension, merchants wishing to install the extension from Gr4vy can do so in just a few steps. Once installed, merchants receive dedicated cloud instances and can deploy Edges in geographic areas close to their customers. In addition, they can also take advantage of Gr4vy’s code-less dashboard to easily control the payment options presented to each unique user and determine how each transaction is routed to different payment services based on a predefined set of rules and criteria. Merchants can also access key platform features and benefits, including:

  • A modern and easy checkout which will automatically update their checkout page and reflect specific payment methods based on custom workflows without rewriting the code.
  • A PCI1 certified universal Gr4vy safe which allows merchants to move seamlessly between current and future payment service providers, storing and securing customer payment details.
  • Customizable workflows that optimize transaction routing based on country, currency, time of day, and rerouting transactions due to downtime. Retailers can also design workflows to offer specific payment methods based on day of the week, time, or location.
  • Administration controls without code that provide merchants with tools to manage all payment methods, vendors, workflows and terms.
  • Centralized transaction reports that manage and consolidate transaction reports from all of a merchant’s service providers.

In addition, Gr4vy has partnered with Akoova, Europe leading Magento hosting provider, to be the first to market the Magento extension from Gr4vy. Gr4vy chose Akoova – known for their exceptional customer experience – because of their in-depth knowledge and expertise of Magento, as well as their proven track record in evolving their K-Hosting platform to ensure scalability and client stability. Much like Gr4vy’s payment orchestration infrastructure, Akoova’s K-Hosting has been developed with the needs of the most demanding merchants in mind.

As Akoova’s customers expand their international presence, selling either cross-border or with localized locations, their payment infrastructure needs to change. These merchants need to add additional payment gateways or, more importantly, the payment methods requested by their consumers in multiple countries. The addition of Gr4vy’s cloud native POP allows merchants – like those of Akoova customers – to quickly add, remove and manage new payment options and gateways in a simple, code-free interface. This accelerates international deployment exponentially, saving money and time. Given the wealth of knowledge in payments and Magento hosting by Gr4vy and Akoova respectively, the partnership sets the two companies up for substantial business success. Gr4vy and Akoova share a common passion to drive robust growth in the retail industry through breakthrough innovation in critical infrastructure.

About Gr4vy
Gr4vy is a cloud-native payment company that simplifies the management of merchants’ payment infrastructure, allowing them to focus on what matters most. We are redefining payments by providing an intuitive, cutting-edge Payment Orchestration (POP) platform that harnesses the power of the cloud to modernize the payment infrastructure. Our orchestration layer upgrades the merchant payment stack to make them more agile. Our codeless dashboard centralizes the integration and management of a merchant’s payment methods, vendors, terms and transactions, and enables them to get more done in less time. We enable merchants to streamline and manage payment methods, services and transactions in one place. At Gr4vy, we are passionate about payments, efficiency and the amazing customer experience.

About Akoova
Akoova provides K-Hosting, a fully customized and automated cloud platform for the most demanding ecommerce sites from supreme brands such as Fred perry, Big Bus Tours, Selco Builders Merchants, Byredo, MenKind and END Clothing. K-Hosting was designed from the ground up to be a production and highly scalable solution built on AWS, supported and led by real people. The most ambitious brands trust K-Hosting to carry out their growth plan. K-Hosting is constantly evolving. This allows retailers to focus on the digital experience itself rather than the infrastructure behind it. Akoova’s Magento specialization, platform, knowledge, experience and K-Working philosophy combined are what make their clients’ websites perform well no matter what. Cloud, scaling and 24/7 support are very important, but at the end of the day Akoova is all about collaborative problem solving. This is what sets Akoova apart. K-Hosting is what many CTOs and CIOs lacked until now. For more information visit or email [email protected].


Related links